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Find a co-founder for your e-commerce startup

Running an online brand or marketplace is a game of acquisition costs, margins and execution. Technology matters, but so does the ability to buy traffic profitably, manage suppliers and deliver on time. The right co-founder covers what you cannot.

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In short

To find an e-commerce co-founder, publish your project on EasyCofounder and state the missing skill: developer for your store and integrations, growth or performance marketer, or operations and supply chain partner. Filter talent by skills and location, and agree early on who owns acquisition, margins and logistics.

On EasyCofounder, e-commerce founders find developers, growth marketers, brand builders and operations profiles. Explain your product, your channel strategy and the role you need, and compare candidates through the built-in messaging.

Building a E-commerce startup: what matters

  • Growth and acquisition

    A co-founder who masters paid ads, SEO, email and social commerce can make the difference between a store and a business.

  • Operations

    Sourcing, inventory, fulfilment and returns eat margins. An operations-minded partner keeps unit economics under control.

  • Tech that scales

    Store platforms, marketplace integrations, payments and data: a technical co-founder helps you move beyond off-the-shelf limits.

Find your co-founder in 4 steps

  1. 1

    Create your free profile

    Describe your skills, your availability and what you bring to a founding team.

  2. 2

    Publish your project

    Say which role you are looking for (CTO, CEO, CMO…), the commitment expected and the equity on offer, in E-commerce.

  3. 3

    Let the matching work

    Filter talent by skill and location, or get suggestions of compatible profiles from the AI matching.

  4. 4

    Talk, then meet

    Chat through the built-in messaging, test your collaboration on a first project and put your agreement in writing in a shareholders’ agreement.

Frequently asked questions

Do I need a technical co-founder for an e-commerce startup?

Not always. Many stores start on hosted platforms. A technical co-founder becomes valuable for marketplaces, custom experiences or heavy integrations.

What is the most important skill in an e-commerce founding team?

Usually customer acquisition. Finding buyers at a sustainable cost is the main challenge, followed closely by operations and margins.

How do I find a growth marketing co-founder?

Publish your project on EasyCofounder, describe your channels and goals, and filter marketing profiles by skill. Ask candidates for results they have achieved with real budgets.

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